Alessandra Branca's New Classic Interiors

Alessandra Branca is a designer who marches to the tune of her own drummer, and the results are always stunning. She's not a designer who embraces every trend, nor does she change her "look" every few years. A Branca interior of today looks much like those from twenty years ago- warm, inviting, comfortable, and spirited. These attributes can also describe Alessandra herself. I had the opportunity to speak with her a while back, and she's truly as warm and charismatic as her interiors. But you don't have to take my word for it. Alessandra's new book New Classic Interiors is testament to her zest for life- and for decorating.

The most important part of a designer monograph are the photos, and trust me, there are plenty of gorgeous shots of Alessandra's work. Truly, I could pore over them for hours. Oh wait... I have! But I was also charmed by the text. Alessandra describes her varied sources of inspiration, including Rome, the city in which she was raised. After reading about what a typical day is like for Alessandra in her hometown, you will want to move there pronto. And, you'll want to start decorating your home with some Italian flair. Alessandra also gives the reader little design tidbits, such as why bouillon fringe came into being (I won't spoil the surprise. I call it a surprise because I get excited about such things). And, you get an inside peek at all of Alessandra's gorgeous homes too.

I've included some images from the book below. We're all familiar with Alessandra's rooms with her trademark use of red and yellow, but her work extends beyond that. Just take a look:






(All images from New Classic Interiors by Alessandra Branca; Stewart, Tabori, & Chang. All sales proceeds will benefit inner-city educational programs.)

A Very Branca Holiday

Like it or not, the holidays are here (not to be a scrooge or anything, but I'm just really not ready for the onslaught). So, to help get us- and especially me- in the mood, let's look at how Branca the store has gotten into the Christmas spirit. Of course, Alessandra's signature red is woven throughout the store vignettes, and it's particularly festive at this time of year. And I am a sucker for a pretty Christmas tree, and this one looks especially nice surrounded by the antlers.

But what I'm really excited about are some of Branca's holiday items. The gifts are all very Branca looking,and the nice part is that they're not pricey. Oh, and with the exception of the pillar candle, they're unique to Branca too, so you're not going to find them everywhere. To order, call the store at 312-787-1017.


Branca Carpe Diem Agenda Book, available in black, brown, silver, and gold. Small- $40, Large -$75.


Branca Glass Balustrade Candleholder. $200


Branca Solid Beeswax Red Striped White Pillar. $40.


Branca Leather Partial Cover Flip Notepad. Small- $30; large- $50.


Red Goat Skin Leather Mini Credit Card Envelope, $40.


Large Hand Blown Clear Glass Suspension Radiometer Ornament, $170. The radiometer (that metal thing on the inside) reacts to light in the room, causing it to spin. And if you thought I knew what a radiometer was, then you don't know me very well! I had to have it explained to me, and I believe after the third go at it that I finally got it. But it is a very cool ornament, and sophisticated ornaments that actually do something are hard to find.